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"We listened to the song and absorbed the lyrics' playful innuendos about sex and sci-fi,' and it spawned a whole concept of two videos in two worlds playing out in the exact same time and composition but with two differing ends of the sexual anxiety spectrum," directors at multidisciplinary studio Picnic explain in a press release.
The video for British rapper J Hus' "Alien Girl" is a 2D animation that follows two characters in parallel worlds, each with their own video, but they move in tandem, with the character and environmental design changing depending on which world we're in, Adweek reports.
Viewers can switch between them throughout the song.
"We were inspired by the separate art departments used on Alien (1979) where Ron Cobb and HR Giger answered their briefs without seeing each other's work until way into production," the directors say.
"Rather than editing the two videos into one, the team launched a digital experience where viewers can switch between them throughout the song," Picnic adds.
"It's a simple approach but works seamlessly, with none of the frustrating lags that can sometimes tarnish web-based interactive experiences."
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Selected Grant News Headlines
A customized collection of grant news from foundations and the federal government from around the Web.
Students in Edmonds, Wash., are rallying to save their arts programs after the Edmonds School District axed them due to budget shortfalls. The district is part of Washington's Creative District,...more
"Hip Hop on the Plaza" is coming back to San Francisco's Mid Market after a five-year absence. The free, all-ages series will kick off on April 19, and will run through September 2024, the San...more
The Wharton Center for Performing Arts in Michigan is hosting its 12th annual Sutton Foster Awards Showcase on Saturday, and it's got 130 high school students performing a variety of Broadway...more
"They get hands on experience, make connections with local officials, and learn how to build source relationships, and learn how to handle challenging situations while out on stories." Those are...more
In its 14th season, the University of Colorado Boulder College of Music's New Opera Workshop has brought together renowned composers and student singers in rehearsing and performing a new opera in...more
Tom Swaninger is the superintendent of Arizona's Sedona-Creek School District, a post he's held since 2009. Jill Swaninger is an English teacher in the district and his wife, Jill Sharer, is also...more
Foundation: Heinz Endowments, Richard King Mellon Foundation
Imagine a world where every child has access to high-quality, affordable education. That's the vision of a group called Remake Learning, which this month hosted the firstForge Futures summit in...more
"More than ever before, students are asking us how they can 'future-proof' their educational route. They're keen to minimize the risk of their future degree being gazumped by a job market...more
If you're a Canadian artist who's made work in a variety of media and enjoys working with inorganic waste, you may be in luck. Toronto's Design Zone is now accepting applications for a...more
Big Brothers Big Sisters of Central Ohio is using nearly $1 million in grants from Battelle to create after-school and summer programs focused on science, technology, engineering, and math for...more
Art News from...
Heinz Endowments
Richard King Mellon Foundation
Sioux Falls Area Community Foundation
Community Foundation of the Virgin Islands
Northern New York Community Foundation
Tulsa Community Foundation
Community Foundation of Sarasota County
Gulf Coast Community Foundation
Bloomberg Philanthropies
Central Valley Community Foundation
Social Entrepreneurship
Spotlight
Philanthropy as Key Enabler to Work on ‘Wicked Problems’
Australia’s Melbourne City Mission Chief Executive Officer Ric Holland writes how philanthropy can act as an enabler on many levels.
